majormark:
Because we have the internet, these ideas can spread fast, but it requires good marketing tactics to reach the majority of people.
How would you best market this?
I think one major problem would actually be the word "anarchy" because too many people misinterpret it. A good strategy would be to replace it or to lead an re-education campaign, which probably would not be as effective.
Great question, majormark!
10 ways to market the FDR message:
Produce feature-length movies and short films showing statist society, a feasible transition, then voluntary society. Show what day-to-day life looks like in a voluntary society. The more you tell, the more you sell. The more you show thru examples, the more you overcome peoples' FUD (Fear, Uncertainty and Doubt) about change.
Focus energies on early adopters to help spread the message.
Create toys and storybooks to educate children, e.g. "The cow says, 'Moooooove into voluntary society because it's good.'" (The donkey and the elephant say nothing.)
Show people what's in it for them in voluntary society. People only care about "What's in it for me?". Sell the benefits. Sell voluntary society like you would any product or service - like Stef says a DRO has to sell its service by demonstrating value and reassuring customers.
Develop marketing slogans, e.g. "Spread voluntary society, not democracy!"
Sell a T-shirt with [YouTube logo + stefbot] to drive curious people to the podcasts.
Recruit top internet marketers like Frank Kern to help promote voluntary society.
Keep the message clear and simple: "The initiation of the use of force is evil (or immoral). The state initiates the use of force; therefore, the state is evil (or immoral)."
Watch your words. (It's all about words!) Use the word "evil" with caution as people can hear it as hype and stop listening. Say, "the psychopaths doing business as the state", not government; "regime", not administration; "crime boss", not president.
Again, make videos depicting life in voluntary society. I think this is important, because most would rather watch than read, although I do not know if that is also true for the preferred target market.